2019-2020 University Catalog 
    
    Mar 29, 2024  
2019-2020 University Catalog [ARCHIVED CATALOG]

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SCA 325 - Business Communication (Communication)

3 Credit(s)

Study of fundamental principles and contemporary practices for communicating to a corporation’s stakeholders. Examination of the role of communication in coordinating internal and external messaging aligned with the corporate mission. Extensive development of writing, designing, and publishing communication documents to analyze a corporation’s communication strategy. Fall semester, odd-numbered years.



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